
What Are Claude Skills? A Plain-English Guide for Marketers
Claude Skills explained in plain English: what an Agent Skill is, how skills differ from MCP servers, why open standards matter, and how marketers can start.
The BetterPost blog
Practical guides to AI-assisted marketing: newsletters that earn, SEO audits with Claude, and the Claude skills that write social posts and newsletters like a person.

Claude Skills explained in plain English: what an Agent Skill is, how skills differ from MCP servers, why open standards matter, and how marketers can start.

Why creators and small businesses are moving followers into newsletters and email lists they own — and a practical framework for a cadence that never slips.

How to make money using Claude and beehiiv together: AI-drafted newsletters, paid communities, programmatic ads, and a workflow that actually earns.

The best Claude writing skills ranked for human-sounding copy — drafts that read like you wrote them, hold up to AI detection, and keep your voice intact.

The best Claude marketing skills, ranked — social post and newsletter writing, MCP-backed operators, audience segmentation, and a checklist for choosing yours.

How to use Claude for SEO audits: a six-step workflow covering search intent, structure, E-E-A-T, and product feeds — built for AI-driven search in 2026.